Who doesn’t love data? Not just Data who was in Goonies, but cold hard Twitter data?
Back in the day (I guess I am showing my age here), the character Data had all the gadgets in Goonies. No matter the situation he seemed to always have some contraption that bailed himself (and others) out of trouble. Twitter has tons of data to bail you out of a jam. Whether it is content creation ideas, targeting the right followers, or even seeing what your competition is up to.
While there are countless tools that provide insight into Twitter data, chances are you have said, “there has to be a way to do this in Microsoft Excel.” If not, now I might have you thinking.
The bad news is it is not a straight forward process. The good news is, I figured it out how to export Twitter data to Excel and will share the details on how to do it through some trial and error after reading this post from Matthew Barby. If you know of a better/cleaner way to construct any of the formulas, please let me know in the comments below.
With this Excel spreadsheet, you will be able to pull in most data from any Twitter user, including first and last name, location, bio, URL, number of Twitter followers, number of Twitter users they are following, number of tweets, how long ago they last tweeted, and the content of their latest tweet. This info is very handy if you are trying to analyze certain Twitter users. Continue reading