Project Overview

As an SEO professional with over 20 years of experience, I developed Linktiva, an AI-powered Chrome extension for streamlined link building. The project aimed to create a user-friendly tool for effortless link insertion in Google Docs and websites, leveraging AI for content suggestions and automating tedious manual processes.

My Role

I was the project owner and lead strategist, responsible for the overall vision, feature set, and user experience of Linktiva. While collaborating with a development team for the Chrome extension, I personally handled the design and development of the WordPress frontend site to showcase and market the product.

The Process

Drawing from my extensive SEO experience, I began by outlining the key features that would make Linktiva a game-changer in link building. I worked closely with my development team to ensure the Chrome extension met these specifications, including the intuitive interface for connecting Google Sheets, analyzing content, and accepting AI-suggested link placements.

Simultaneously, I designed and developed the WordPress frontend site for Linktiva. This involved creating compelling content to explain the tool’s benefits, showcasing its features, and providing clear information about pricing and integration capabilities. I ensured the site effectively communicated Linktiva’s value proposition to potential users.

Throughout the process, I provided guidance on integrating crucial APIs like ChatGPT for AI-powered content suggestions and Stripe for payment processing. I also ensured that both the extension and the website aligned with my vision for a seamless, user-friendly experience.

The Outcome

Linktiva emerged as a powerful Chrome extension that revolutionizes link building for SEO professionals and content marketers, complemented by an informative and engaging WordPress site. The AI-powered tool significantly reduces manual effort by automating anchor text detection and suggesting contextual content when needed. The website effectively showcases these capabilities, driving user interest and adoption. With its seamless integrations and user-friendly interface, Linktiva offers a unique, efficient solution for scalable link-building efforts, addressing the very challenges I’ve faced throughout my SEO career.