Social Media
![[HOW TO] Brilliantly Scrape Twitter Data With Microsoft Excel/Google Sheets](https://chrismakara.com/wp-content/uploads/2020/07/twitter-data-in-excel.jpg)
July 15, 2020
[HOW TO] Brilliantly Scrape Twitter Data With Microsoft Excel/Google Sheets
Who doesn’t love data? Not just Data who was in Goonies, but cold hard Twitter data? Back in the day…
March 28, 2016
Tweet Analytics: The Definitive Guide to A/B (Split) & Multivariate Testing Using Twitter
You are probably familiar with the acronym ABC which is short for “always be closing.” This is a mantra preached…
May 20, 2015
Social Media Analytics Case Study: Want Better Social Media Metrics? Here’s How To Do It in 20 Minutes
One of the beautiful things about marketing online is that you can track almost anything. Social media analytics allow you to…
January 29, 2015
The Amazing Trick to Scraping Instagram Data Using Microsoft Excel
While Instagram might not be for everyone, there are countless businesses getting started on Instagram. However, what if you need…
![[HOW TO] Use Instagram to Turbo-charge Your Small Business With Ease](https://chrismakara.com/wp-content/uploads/2014/06/get-started-on-instagram.jpg)
June 21, 2014
[HOW TO] Use Instagram to Turbo-charge Your Small Business With Ease
Most small business owners and marketers focus on the “big fish” of social media sites for their social efforts and lead generation. Commonly,…
February 22, 2014
4 of the Most Useless Social Media Metrics to Avoid
Social media is no doubt filled with big egos and empty metrics. While I am a huge fan of social…