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Bookmark This – 4 WordPress Hacks That Will Bail You Out Later

WordPress is one of my “go-to” platforms when creating websites. It is flexible, highly customizable, and easy to use. However, over the years, I have encountered the occasional “oh $4!+” moments where I either broke something or got stuck trying to fix an issue.

Luckily for you, I will reveal my 4 WordPress hacks that helped to get me out of a jam. Please do not attempt these hacks/fixes yourself if you are not comfortable in doing them. If you need help, you can always contact me.

You’ll want to bookmark this post because chances are you will need one of these WordPress hacks later to bail you out. With that being said, let’s jump in. Read more »

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Take Advantage Of Repurposing Content – Read These 8 Tips

I’ve said it many times. I’m all about doing things efficiently. Whether it is finding ways to bulk manage Twitter followers or increasing digital marketing productivity, I am always looking for ways to get the most out of my efforts and my clients. One other area this approach holds true is through repurposing content.

What exactly is repurposed content you ask?

It’s just a fancy way of saying that you are going to take something you have already done and basically convert it to another media.

How do you repurpose content?

Let’s keep is easy and let’s take a look at 8 different ways you can repurpose your existing content. Read more »

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4 of the Most Overrated Social Media Vanity Metrics

Social media is no doubt filled with big egos and empty metrics. While I am a huge fan of social media metrics analytics, I find it somewhat frustrating with those who tout pointless social media metrics to measure.

With social media, it is important to know what social media metrics matter and which ones don’t. I am not saying that you should completely dismiss the metrics I discuss below, but you should take them lightly and understand how they impact the overall picture.

Let’s take a look at 4 of some of the most overrated social media metrics and what you should focus on instead.

1. Klout

I might as well start this list of with the most pointless social metrics of them all. Klout “measures” a users social influence and determines a score that falls within the range 1-100.

The higher the Klout Score, the more influence a person is said to have. While I understand the concept, unfortunately it is rather easy to influence/inflate Klout Scores. Therefore, I just can’t justify Klout as being a social media metric to give much credibility to. I will say, that I have enjoyed a few nice perks from Klout due to my Klout Score. Read more »

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